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Jugar para ganar

Cómo funciona realmente la estrategia de empresa
Spanish
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Current format, eBook, 2020, Available.
Current format, eBook, 2020, Available. Offered in 0 more formats
Jugar para ganar, un destacado best seller en The Wall Street Journal y The Washington Post, describe el enfoque estratégico que A. G. Lafley,en colaboración con el asesor estratégico Roger L. Martin, utilizó para duplicar las ventas de P&G, cuadruplicar sus ganancias y aumentar su valor de mercado en más de cien mil…

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