The Norm Chronicles
Stories and Numbers About Danger and DeathBook - 2014
"Is it safer to fly or take the train? How dangerous is skydiving? And is eating that extra link of breakfast sausage going to kill you? We've all heard the statistics for risky activities, but what do those numbers actually mean in the real world? In The Norm Chronicles, journalist Michael Blastland and risk expert David Spiegelhalter answer these questions ... in a commonsense ... guide to personal risk. Through the adventures of the perfectly average Norm, his friends careful Prudence and the reckless Kelvin brothers, and an ingenious measurement called the MicroMort--essentially, a one in a million chance of dying--Blastland and Spiegelhalter show us how to think about risk in the choices we make every day"--Provided by publisher.
Publisher: New York : Basic Books, a member of the Perseus Books Group, 
Branch Call Number: 363.1 BLASTLAN
Characteristics: xx, 358 pages : illustrations ; 21 cm