Marketing, Sales & Service

Marketing, Sales & Service

Streaming Video - 2007
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There will always be a place in America's consumer-centric culture for energetic go-getters in the areas of marketing, sales, and service. This program, set in a marketing agency environment, introduces students to an account director/senior associate, an account director/partner, an associate creative director, and a managing partner. Background information on the field in general-and the education needed to really excel-is included. Also, the ability to build and maintain strong client relationships is stressed.
Publisher: New York, N.Y. : Films Media Group, [2007], c2007.
Branch Call Number: eVideo Access
Characteristics: 1 streaming video file (21 min.) : sd., col., digital file.


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